Another digital art NFT platform is coming to Samsung smart TVs

Last update: September 15, 2022 at 14:24 UTC+02:00

Samsung Smart TVs will soon offer customers a new way to purchase, store and view NFTs (non-fungible tokens). The ArtToken digital art platform is reportedly coming to Samsung smart TVs as a dedicated app.

The ArtToken NFT TV application has been developed “on Samsung’s extended SmartThings platform […].” according to Hong Ji-sook, CEO of ArtToken (via The Korean Herald). The app was showcased at IFA 2022 in Berlin for a few days, but it’s unclear when it will be available for download. Either way, the platform can display the user’s NFT art collection on Samsung’s smart TVs, though details on which smart TV models support the platform are unknown.

Not Samsung’s first partnership with NFT platforms

It’s worth noting that this isn’t the first time that NFTs and Samsung smart TVs have come together. Earlier this year, Nifty Gateway announced the integration of its NFT platform with Samsung’s 2022 premium QLED and Neo QLED TVs. The company has also launched a standalone app for The Frame and Samsung MicroLED TVs.

ArtToken’s NFT platform may become available for the same Samsung TV models as Nifty Gateway. NFT fans already have access to thousands of digital artworks and collectibles through Samsung’s smart TVs, but more options can’t hurt. According to a Samsung official quoted by Korean media, “The best way to simply display a TV’s technological superiority is to realistically express natural landscapes or works of art digitally.”

Samsung Smart TVs are now becoming more than just a portal to your favorite shows and movies. The company launched the Gaming Hub for 2022 smart TVs earlier this year, enabling cloud gaming for almost anyone, and Samsung’s lifestyle TVs can tap into a rich collection of artwork via the Art Store.

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