AT&T Launches Free Digital Learning Platform Featuring Clips of Popular WarnerMedia Movies, TV Shows and Animated Series

Engaging, high-quality learning content aims to help bridge the digital divide for students and their families

DALLAS, March 28, 2022 /PRNewswire/ —

What are the news?
The Achievery, created by AT&T*, launches today. It is a free digital learning platform designed to make remote learning more engaging, entertaining and inspiring for K-12 students. Created in collaboration with WarnerMedia, The Achievery helps connect students to a new world of digital learning through stories that spark curiosity and learning content that entertains and teaches.

The platform features clips from some of WarnerMedia’s most popular and beloved movies, TV shows and animated series, paired with lessons and learning activities for students to participate in wherever they learn – at home, in the community and in the classroom. Here are some examples :

  • wonder woman film clips combined with lessons teaching reading and writing skills
  • Aquaman film excerpts combined with lessons teaching responsible decision-making
  • Craig of the Creek animated clips paired with lessons teaching social awareness and language skills

Through exciting, high-quality learning content, we aim to make remote learning more engaging and effective for students and encourage more families to connect as we work to bridge the digital divide. The digital divide is the gap between those who have the advantage of using online resources and those who do not.

The platform is the latest development within the AT&T Connected Learning Initiativecreated in 2021 as part of our company, $2 billion3-year commitment to bridge the digital divide through investments in digital literacy tools, educational resources, broadband technology, low-cost internet service and computers, to help today’s learners succeed inside and outside the classroom.

Why is this important?
To bridge the digital divide, families, students and teachers must first have access to internet connections and affordable computers. But they also need access to engaging and relevant educational content that demonstrates the value of those connections, encourages safe Internet use, and supports better learning outcomes.

According to a survey in 20211, parents and teachers agree that one of their students’ biggest frustrations with online learning is that it’s boring. Nearly 80% of parents and teachers think their children or students would be more interested in learning tools that include popular entertainment.

“A student needs more than a reliable broadband connection and a computer to learn from home. They need educational content that helps them get the most out of their broadband connection.” mentioned Lake CharleneChief Sustainability Officer, Senior Vice President, AT&T Corporate Responsibility, ESG. “That’s why we’ve created a platform that connects familiar faces at WarnerMedia with lessons and engaging learning activities from leading education experts. The Achievery, created by AT&T, can inspire students to learning in a family environment in a way that can lead to better academic success.”

Entertaining content combined with standards-aligned learning
Parents and teachers can be confident that their students are engaging in an enriching learning experience appropriate to their age and grade level. Every lesson and learning activity on The Achievery is developed by leading educational organizations, aligned with academic standards, and reviewed by educational experts from the Association for Supervision and Curriculum Development (ASCD).

Learning subjects on the platform include social-emotional learning, arts, English language arts, and technology and engineering, with science, social studies, math, and digital literacy at to come.

The Achievement is designed with input from parents and educators in conjunction with the National PTA (Parent Teacher Association) and ASCD. Major educational organizations – Khan Academy, Young Storytellers, Scratch, Weird Enough Productions and 826 National – offer learning units for The Achievery. Other providers, including Girls Who Code,, Urban artsQuest for Excellence, Boddle and others will soon add learning units to the platform.

How to register for The Achievery
Parents, students (13+) and teachers can create a free account at, or on The Achievery app, which will launch next month. Parents or guardians can also create sub-accounts for children under 13.

Once the free account is created, parents, students, and teachers can search for lesson plans and learning activities by subject, grade level, academic standards, or media type.

What they say
Free digital learning tools like The Achievery, created by AT&T, are an important part of ensuring students have an equal opportunity to learn,” mentioned Denis WilliamsSenior Vice President, Corporate Social Responsibility of WarnerMedia. “We hope that by pairing clips of our world-class entertainment content with high-quality educational lessons and activities, students will be inspired to learn new skills and remain excited to learn now and in the future. the future.”

“The past two years have been difficult not only for students, but also for teachers and parents, who have struggled to keep students engaged in learning,” mentioned Damone JonesDirector of Partnerships and Strategy, ASCD. “Free, standards-compliant learning solutions like The Achievery, created by AT&T, are an important part of the fight against digital equity, empowering teachers and parents to engage students in learning at home. inside and outside the classroom.”

“We were thrilled to help AT&T gather parent feedback on the development of The Achievery, created by AT&T,” said Anna Kingpresident of the national APE. “One of the values ​​that our parents repeatedly reiterated is the need for children to be represented by a variety of teachers and young role models in any learning activity. Parents indicated that the use of recognizable characters and popular content would engage their children’s interests, an essential part of a learning experience.”

Learn more about and to

1Morning consultation survey: Morning Consult surveyed 1,000 parents, 500 teachers/administrators, and 100 nonprofits on behalf of AT&T April 2-9. Full survey here.

*About philanthropy and social innovation at AT&T

We are committed to advancing education, creating opportunity, strengthening communities and improving lives. As part of our business $2 billion 2021-2024 commitment to bridge the digital divide, we launched AT&T Connected Learning to invest in connectivity and technology, digital literacy and education solutions to help today’s learners succeed indoors and outside the classroom. Since 2008, we have hired more than $600 million to programs that help millions of students in all 50 states and around the world, especially those in underserved communities.

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SOURCEAT&T Communications

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